At Total Relationship Marketing, we support our nonprofit members by engaging EXECUTIVE LINKS to volunteer their influence and networks. The nonprofit introduces the EXECUTIVE LINK to its current donors, who in turn provide introductions to friends and colleagues with similar interests and capacity to give. The EXECUTIVE LINK then facilitates meaningful conversations with the nonprofit. The benefit to the nonprofit is expanded access to high-value donor networks, while the benefit to EXECUTIVE LINKS is the opportunity to meet affluent individuals and businesses on a favorable basis and, when appropriate, introduce their own products and services.