{"id":94,"date":"2025-11-29T05:37:27","date_gmt":"2025-11-29T05:37:27","guid":{"rendered":"https:\/\/www.totalrelationshipmarketing.com\/?page_id=94"},"modified":"2026-04-15T20:23:35","modified_gmt":"2026-04-15T20:23:35","slug":"methodolgy","status":"publish","type":"page","link":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/methodolgy\/","title":{"rendered":"METHODOLGY"},"content":{"rendered":"\t\t
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METHODOLGY<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Introduction to Total Relationship Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\u00a0Total Relationship Marketing (TRM)<\/strong>\u00a0is a career &\u00a0business development company<\/b> built on a simple yet powerful truth:\u00a0success is rooted in relationships<\/strong>. No one achieves greatness alone \u2014 we grow, thrive, and succeed through the connections we build and nurture.<\/p>

At TRM, we specialize in working with\u00a0business owners and executives<\/strong>, helping them expand their reach, strengthen their networks, and achieve their objectives through purposeful relationship-building. Our unique approach transforms networking from a transactional activity into a\u00a0strategic and symbiotic process<\/strong>.<\/p>

The Total Relationship Marketing (TRM) methodology includes 4 distinct yet integrated components <\/b>which are discussed in detail on the main menu and are essential to success.. Our career & business development methodology is designed to get members in front of decision makers in their target markets. If you are an executive looking for that next great career opportunity or a business owner looking to grow your business Total Relationship Marketing is the answer.. Members are referred to as LINKS and work with each other to share ideas, Information, resources, referrals and introductions. The METHODOLOGY is supported by 4 components.\"\"<\/p>

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FOR DETAILS ON <\/i>EACH COMPONENT, REFER TO THE MAIN MENU.<\/b><\/h4>
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Six Degrees of Separation and Total Relationship Marketing<\/b><\/h2><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Six degrees of separation\u201d is the idea that any two people in the world are connected through a chain of no more than about six social links.\n\nExample:\nYou know a friend.\nThat friend knows a coworker.\nThat coworker knows a cousin.\nThat cousin knows a professor.\nThat professor knows a journalist.\nThat journalist knows the person you were trying to reach.\n\nSo you are about six connections away.\n\nWhat it means:\n\nThe world is socially smaller than it looks.\nPeople are linked through networks of friends, family, work, school, and communities.\nInformation, opportunities, and influence can travel surprisingly fast through those networks.\n\nWhere the idea comes from:\nIt became popular from social-network theory and small-world experiments, especially research suggesting that people in large populations are connected by short chains.\n\nWhy it matters:\n\nNetworking: one introduction can lead to another.\nBusiness: referrals often move through a few trusted relationships.\nSocial media: platforms make these hidden connections easier to see.\nCulture: it helps explain ideas like \u201ceveryone knows someone who knows someone.\u201d\n\nIt is not a strict law. It is more of a way to describe how tightly connected human networks often are.\n\nIn TRM terms, it supports the idea that relationships compound: the right connection today can open doors to many others tomorrow. The Total Relationship Methodology turns theory into reality and turns 6 degrees into 1.<\/h2>\t\t\t\t<\/div>\n\t\t
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Two Key Roles in TRM<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Our system is designed around three distinct but interconnected roles:<\/p>

1 \u2013 LINK:<\/strong>\u00a0Business owners, executives and sales professionals who are actively seeking growth, clients, and meaningful opportunities. All LINKS are encouraged to develop LINK relationships with other LINKS to share IDEAS, INFORMATION, RESOURCES and INTRODUCTIONS. LINKS attend events to locate others to develop symbiotic relationships and then invite the to a LINK LUNCH to begin the relationship.<\/p>

2 \u2013 EXECUTIVE LINK: <\/b>A LINK who elects to build a NETWORK of LINKS without regard to occupation or exclusivity;\u00a0<\/b>or LINKS who share the same target market, enjoy exclusivity, but do not compete with each other.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Why It Matters<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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In today\u2019s business landscape, success isn\u2019t about who can shout the loudest or spend the most on advertising. It\u2019s about\u00a0trust, credibility, and authentic connections<\/strong>. TRM provides the structure, coaching, and systems to help businesses and sales professionals:<\/p>