{"id":92,"date":"2025-11-29T05:36:51","date_gmt":"2025-11-29T05:36:51","guid":{"rendered":"https:\/\/www.totalrelationshipmarketing.com\/?page_id=92"},"modified":"2026-02-10T13:12:05","modified_gmt":"2026-02-10T13:12:05","slug":"about","status":"publish","type":"page","link":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/about\/","title":{"rendered":"ABOUT"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"92\" class=\"elementor elementor-92\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52f4501 e-flex e-con-boxed e-con e-parent\" data-id=\"52f4501\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ed56404 e-con-full e-flex e-con e-child\" data-id=\"ed56404\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-88d1406 e-con-full e-flex e-con e-child\" data-id=\"88d1406\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33fcdaa elementor-widget elementor-widget-heading\" data-id=\"33fcdaa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66ebedb elementor-widget elementor-widget-text-editor\" data-id=\"66ebedb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"193\" data-end=\"439\"><strong data-start=\"193\" data-end=\"210\">David Edstrom<\/strong>&nbsp;is a Business Development Coach and founder of&nbsp;Total Relationship Marketing. With over&nbsp;<strong data-start=\"300\" data-end=\"326\">50 years of experience<\/strong>&nbsp;helping businesses grow, he has trained and coached thousands of professionals in relationship-driven success. Total Relationship Marketing is a business development coaching company including coaching services provided by David and other professional coach members.<\/p>\n<p data-start=\"193\" data-end=\"439\">David\u2019s career began in life insurance, where he achieved life membership status in the&nbsp;Million Dollar Round Table&nbsp;before moving into leadership. As Vice President of Agency Growth &amp; Development for a Fortune 100 Life Insurance company, David oversaw 160 GENERAL Agencies nationwide, supporting&nbsp;<strong data-start=\"690\" data-end=\"726\">16,000 agents and 80,000 brokers increasing productivity and 5 year retention from 17% to 35%.<\/strong><\/p>\n<p data-start=\"193\" data-end=\"439\"><strong data-start=\"690\" data-end=\"726\">David also personally built 2&nbsp;<\/strong>&nbsp;highly successful general agencies and recruited and trained more than 1,000 top life insurance producers.<\/p>\n<p data-start=\"441\" data-end=\"797\">\n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a7fb43e e-con-full e-flex e-con e-child\" data-id=\"a7fb43e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38882df elementor-widget elementor-widget-image\" data-id=\"38882df\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"239\" height=\"300\" src=\"https:\/\/www.totalrelationshipmarketing.com\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-04-at-02.04.01_03c0ba92-239x300.jpg\" class=\"attachment-medium size-medium wp-image-953\" alt=\"\" srcset=\"https:\/\/www.totalrelationshipmarketing.com\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-04-at-02.04.01_03c0ba92-239x300.jpg 239w, https:\/\/www.totalrelationshipmarketing.com\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-04-at-02.04.01_03c0ba92.jpg 601w\" sizes=\"(max-width: 239px) 100vw, 239px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71baaf4 e-flex e-con-boxed e-con e-parent\" data-id=\"71baaf4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca64f24 elementor-widget elementor-widget-text-editor\" data-id=\"ca64f24\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"799\" data-end=\"1131\">David was also a long term\u00a0<strong data-start=\"946\" data-end=\"993\">member of the National Speakers Association<\/strong>, and traveled the country teaching his\u00a0Million Dollar Formula, showing business groups and executives how to attend events and turn idle chatter and chance encounters into business opportunities, opportunities into contacts, and contacts into multiple opportunities. Today, this skills training program is the foundation of Total Relationship Marketing and key to business development<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About us David Edstrom&nbsp;is a Business Development Coach and founder of&nbsp;Total Relationship Marketing. With over&nbsp;50 years of experience&nbsp;helping businesses grow, he has trained and coached thousands of professionals in relationship-driven success. Total Relationship Marketing is a business development coaching company including coaching services provided by David and other professional coach members. David\u2019s career began in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-92","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/pages\/92","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/comments?post=92"}],"version-history":[{"count":22,"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/pages\/92\/revisions"}],"predecessor-version":[{"id":2362,"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/pages\/92\/revisions\/2362"}],"wp:attachment":[{"href":"https:\/\/www.totalrelationshipmarketing.com\/index.php\/wp-json\/wp\/v2\/media?parent=92"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}